This week officially marks 5 years of The Thrifty Pineapple. Wow! I never thought I would be here when I started posting on Instagram 5 years ago. A few months ago, I heard someone say “Don’t be afraid of work that has no end.” That just hit me because I love Thrifty Pineapple and it’s truly a passion project, but can be daunting at times with the endless photos and posting and constant deadlines. I have SO many things I could say in this post but I want to share how it all got started, amazing things I’ve gotten to do, a walk down memory lane, advice for new bloggers and some thank yous!
How I Got Started
Thrifty Pineapple originally got started when Jared started his fashion blog. His end goal for his blog was always to transition into the fashion/retail space as his career, which eventually happened for him so he no longer has his blog. He originally wanted to tag me in his posts and I felt a little weird about it (this was 2014 and Instagram was a very different place), so I created this style Instagram account.
Being a type 3 enneagram I don’t do things halfway, from the moment I made my Instagram account I made a logo and was already thinking about branding and marketing myself. I decided I was going to post on Instagram every day and that I did…and still do (with a few exceptions).
This was pre-fancy camera, pre-branded/sponsored content, pre-everything really. Every day on my lunch break, I would go to the park just a few streets over and set up my tripod and Bluetooth clicker connected to my phone and take daily outfit of the day photos. – Yes, my co-workers thought I was absolutely insane! I took the photo, used VSCO to edit and posted it right then. I didn’t have to worry about algorithms, fancy presets or linking products. I would just share what I was wearing that day. It’s a little more complicated now, but I’ve learned so much.
After growing a few thousand Instagram followers, I decided I needed a blog to legitimize myself. I began learning the process of website development and bribing my friends/co-workers to design a logo for me or help with coding a Google Analytics. TheThriftyPineapple.com was born in January of 2015 after launching on Instagram in June of 2014.
Flash forward 3 web designs, 3 logos, 1,600+ Instagram posts and thousands of photos later, here we are. Although still a passion project to me it’s something I take very seriously and I am so thankful for all of you who read my blog and support this crazy journey.
Fun Things Thrifty Pineapple Has Let Me Do.
My Curated Collection with Retrospection in Fort Worth
Atlanta Trip with Southern Proper
Hosting an Event at Kendra Scott
Outfit of The Thrifty Pineapple – who remembers this?
IG Takeover at the Masters for Draper James
Meeting Reese Witherspoon with Draper James
Seeing my face in Austin with Erin Condren
SEC Championship with College Vault
Going to Los Angeles with Erin Condren
Going to Disneyland on behalf of Disney
Working with absolute dream brands like Lilly Pulitzer, Kendra Scott, Vera Bradley, Adidas, Kate Spade, and SO many more!
My Advice for Bloggers
I LOVE helping and hearing from other bloggers whether you are just getting started or having done it for years. We are all in this together and all figuring it out one Instagram/Blog Post at a time.
If you are just starting out here’s my advice for you.
Don’t do it for the free product.
Even though it’s a really nice perk if you are just doing it for free stuff people will see right through it. For YEARS I posted things I bought myself and still do! 80% of the items I share about today are things I bought with my own money. This allows me to be honest and really tell you what I think.
My girlfriends tell me all the time you are so lucky because you get so much for free. It’s not luck, it’s hard work! Behind every free item you see, you don’t see the emails back and forth negotiating, the photos being staged and shot, the editing, the writing, and the reporting back to the brand. Although I LOVE it…I wouldn’t be here 5 years later if I didn’t, it’s a lot of work and if you are just in it for the free stuff I promise the glimmer will very quickly fade.
Focus on You.
It’s SO easy to compare yourself especially on social media and especially if you are trying to grow. Be authentically you! You can’t compare someone’s ending to your beginning. I remember going into the Draper James event with all of these other bloggers and I was almost sick because I was SO nervous! Sure, I’d been blogging for a long time but I was comparing myself to girls with hundreds of thousands of followers I really began to doubt myself and my content. After the event, I realized that I may not have been the biggest blogger there with the most followers but I had been invited because the brand truly liked the content I created and The Thrifty Pineapple brand. That honestly means more to me than just being invited because of my numbers.
Connect with Your Audience
Talk to and with your audience not just at them. I reply to EVERY DM and email I get because I am not here to gain likes or followers I am here to serve my audience. Doing it for personal gain can only take you so far, but the DMs I get asking for prayer requests or help on what they should wear to their rehearsal dinner means the WORLD to me. Someone recently asked me how I find joy in doing this and truly it’s being able to talk to my 30k+ best friends on the internet every day and being able to help them that brings me joy rather that’s through spiritual encouragement or what to wear.
First off I want to thank each and every single one of you for reading, liking, commenting, pinning, following, engaging to support me so I can help you!
I would not be here if it weren’t for my absolutely amazing and supportive husband, Jared! He’s seriously my rock and I can’t even imagine who would take my photos, consult me on emails, go to events with me, ugh just everything! We joke and call him the creative director of Thrifty Pineapple but he’s so much more!
I also want to thank my family for supporting me along the way and stepping in as photographer when Jared is unavailable and of course, keeping me humble with screenshots of typos – thanks, mom!
I do want to thank my haters as well, thank you for your mean comments that pushed me to create better content, that pushed me to keep going, that gave me thicker skin to prove you wrong.
Lastly a few other amazing people I have to thank…(I’m just going to put first names for privacy)
Cheers to many more years and much more content!